Unlocking Business Value with Somerford Associates: Partner and Customer Testimonials

Author: Jack Hancox
Release Date: 29/09/2023

At Somerford Associates, we are a leading technology solutions reseller. In today’s fast-paced business landscape, organisations seek partners who can provide more than just products and services—they want a trusted ally who adds genuine value to their operations. 

To delve deeper into why customers and partners choose to work with Somerford, and to explore the added value we provide, we held a podcast featuring key participants, including James Astley, our Sales Director, Bill Balfour, our Cyber Security Strategy Advisor, and Simon Brown, Former Partner Channel Manager at HashiCorp. This podcast can be found here.

In this blog post, we’ll share insights from this podcast to shed light on why both customers and partners choose to work with Somerford.

1. Building Trust: The Foundation of Successful Partnerships

In the realm of technology solutions, trust is the linchpin upon which successful partnerships are built. Somerford Associates has earned the trust of its customers through a combination of factors.

Bill Balfour, our Cyber Security Strategy Advisor and also a former client, emphasises the importance of trust. With 30 years of experience in the security space, predominantly from the customer side, Bill’s insights are invaluable. He highlighted the cultural fit between his previous organisation and Somerford, praising our warm and reassuring feeling. This cultural alignment goes beyond mere business transactions; it reflects a shared commitment to doing what’s right for customers and delivering value.

2. The Art of Listening and Adapting

James Astley plays a crucial role in managing relationships with clients and he believes the importance of listening to customers and adapting accordingly is essential to successful partnerships with our customers. He stressed that Somerford’s approach is client-centric, meaning we listen carefully to the customer’s needs before suggesting solutions. This consultative approach is pivotal in delivering value because it ensures that the solutions align perfectly with the client’s goals and challenges.

James also noted that being willing to advise against our own solution stack and guiding customers towards the right fit is a hallmark of our customer-first philosophy. This approach, he believes, is what sets Somerford apart from other organisations.

3. Expertise and Simplification

Simon Brown highlighted Somerford’s expertise in simplifying complex processes. He described how Somerford assists clients in migrating to cloud-based systems and consolidating their technologies, all while maintaining operational continuity.

Simon praised Somerford for simplifying the transition from open source to enterprise solutions, making it easier for clients to adopt technology that aligns with best practices.

4. Success Stories: Real-world Examples

The real testament to Somerford’s value lies in the success stories of our clients. James shared examples of multiple migration projects where Somerford played a pivotal role in helping organisations consolidate technologies, streamline operations, and enhance the customer experience.

One notable example involved merging two of the world’s largest credit rating agencies, where Somerford helped migrate critical systems without any outages or downtime. This monumental effort showcased Somerford’s dedication to ensuring the success of our clients’ projects, even in challenging circumstances.

5. Reliable and Transparent

In a word, Bill succinctly described Somerford as “reliable.” The trustworthiness of a technology partner is of paramount importance, and Somerford’s commitment to delivering reliable solutions and services is evident in our track record.

Another key attribute emphasised by James was transparency. When clients engage with Somerford, they can expect clear and bespoke plans tailored to their unique requirements. This transparency extends throughout the partnership, making it easy for clients to collaborate with us. Our team is knowledgeable and proficient in using our partner technologies, which allows us to create different plans for each unique citation our clients may encounter

Conclusion

The insights from our podcast, along with testimonials from Somerford’s partners and customers, paint a clear picture of a company:

  • Dedicated to building trust
  • Offering expertise
  • Simplifying complex processes
  • Delivering real-world success.

At Somerford Associates, we go beyond being just a technology solutions provider; we are a trusted ally committed to helping our clients achieve their goals and drive business value.

More Resources like this one:

Somerford's Added Value Explained:
Partner & Customer Testimonials on Business Value

Somerford Professional Services:
Experts in Delivering Maximum Value to Our Customers

Get in Touch

Contact Jack or the rest of our pre-sales team through our contact form.

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